The Booty Reader

Case Study

We put all of our ass-ets into this pun.

Shopping for jeans is a nightmare for women. Sizes vary from store to store, and almost everyone has a different shape. The only thing worse is shopping for swimsuits. So we used months of rear-end research and butt-reading technology to recommend jeans based on shape, lifestyle, and preference.

Denim sales rose 35% from the same time last year, and in the first week alone the site got over 150,000 visits.